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Sustainability 2025: Do Consumers Care?
As sustainability evolves from a buzzword into a cultural expectation of care, this report explores what consumers truly value, why these priorities matter…
Rethinking Brand Strategy in a Shifting Landscape
In our latest white paper, we explore how most successful food and beverage brands don’t just follow trends — they lead by aligning with cultural shifts, deeply…
Behind the scenes of “Food Sourcing in America 2025"
This webinar goes beyond surface-level findings from the report, providing a look inside our discussions with real consumers that helped inform key takeaways…
Latest content
Pandemic-Weary Home Cooks Looking For a Boost of Wisdom In the Kitchen
At the beginning of the pandemic, consumers were opting to cook. While some were cooking out of safety and necessity, others used cooking as a creative…
Learn moreSnacking During COVID-19: Finding Comfort in Familiar Brands
The Hartman Group has been tracking the changes and evolution of America’s eating behaviors for more than three decades. In the past few years, the…
Learn moreAnxiety or stress is the top health condition being managed in America
Anxiety or stress is the top health condition being managed in America. 63% of consumers say they are treating/preventing anxiety or stress…
Learn moreEating Occasions 2020
Leveraging 2020 data from Hartman Group’s proprietary Compass Eating & Drinking Occasions Database, we analyzed the 8 key eating occasions across…
Learn moreEating Occasions in America: How the Pandemic Altered the Way We Eat
Presenter: Shelley Balanko, Ph.D., SVP, The Hartman GroupDownload your free copy of the Eating Occasions White Paper
Learn moreAfter a Full Year Dealing With COVID-19, What Will Health + Wellness Mean in 2021?
If, as Shakespeare wrote, “what’s past is prologue,” then what behaviors and attitudes will we see play out in 2021 as a result…
Learn more48% of All Food and Beverage Occasions are Snacking Occasions
The culture of snacking in the U.S. is constantly evolving - long-term cultural shifts will continue to significantly shape how American consumers snack…
Learn moreAmerica’s Changing Eating Habits During COVID-19
44% of consumers say they are eating healthier during the pandemic (compared to 35% in April/May 2020). How has consumers’ understanding of health shifted…
Learn moreFood Sourcing in America 2020
Food Sourcing in America 2020 Presenter: Laurie Demeritt, CEO, The Hartman Group
Learn more