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Gen X as Influencer: The Untapped Potential of a Forgotten Generation
Gen X as Influencer: The Untapped Potential of a Forgotten Generation explores what makes Gen X unique, how their formative experiences have shaped their…
Brand Landscape 2026: Trust and Value
Private brands have spent years closing the gap with national brands, reshaping both the competitive landscape and consumer expectations. "Brand Landscape…
Live Q&A: Inside the Digital Food Culture Gap
This webinar explored how consumers want technology to fit into their everyday food experiences, with experts breaking down key behaviors, expectations, and…
Latest content
Coming This Week: New Hartman Report Food Sourcing in America 2022
Is Mass putting another nail in Grocery’s coffin? Our newest report Food Sourcing in America 2022 finds that shoppers are demonstrating a lack of channel…
Learn moreFood & Technology 2022 – Consumer Views on Scientific Progress and Food Technology
As we launch our new study Food & Technology 2022, our infographic this week highlights how from health to climate change to sustainability, consumers…
Learn moreFood & Technology 2022 – Consumer Familiarity with Innovative Food Production: New Hartman Food & Technology study explores evolving consumer awareness, attitudes, usage, and drivers around a range of food-tech innovations
As part of the launch of our new study, Food & Technology 2022, our infographic highlights how consumer familiarity with and interest in innovative…
Learn moreFood & Technology 2023
“Food & Technology 2023” explores the consumer perspective on FoodTech — scientific and technological innovation in and around food. The report…
Learn moreFMI: Back to School report
FMI, with research by The Hartman Group, releases August “Back to School” report, the fifth edition of its U.S. Grocery Shopper Trends 2022…
Learn moreConsumer vs. Restaurant: Diets, Eating Habits, and the Challenges of Eating Out
Americans love to eat out, and yet Hartman research finds that restaurant offerings present challenges to individual eating approaches and food sourcing. While…
Learn moreThe Rules of Eating – Eating Approach Motivations, Strategies & Challenges
What eating approaches do consumers take today and what rules (if any) do they use to guide their diets? Our latest report, Modern Approaches to Eating, observes…
Learn more[Slideshow] Hartman Group 2023 Syndicated Study Lineup
From Health & Wellness, Sustainability and Beverages to Gen Z/Gen Alpha – What’s Next for the Food and Beverage Industry? What’s…
Learn more"Modern Approaches to Eating 2022" Report Highlights
In this informative webinar, members from Hartman Group and M Booth will share key insights, implications and recommended communications for CPG food and…
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