Thinking
Shared knowledge helps push the industry forward, which is why we’re proud to offer free resources that help you keep a pulse on consumer culture and understand the trends influencing your business.
The HartBeat newsletter
Want snackable insights delivered straight to your inbox? Subscribe to the HartBeat newsletter for presentation-ready infographics, timely trends, innovation thought-starters, strategic POVs and exclusive sneak-peaks at our latest research.
SubscribeFeatured content
Meals 2026: From Structure to Flexibility
Traditional meal structures are giving way to a complex balancing act between time, cost and competing needs. Meals 2026 provides a systematic view of…
Video highlights from Meals 2026: From Structure to Flexibility
Meals remain central to daily life, but they are no longer fixed events built around traditional formats. Meals 2026: From Structure to Flexibility explores…
Gen X as Influencer: The Untapped Potential of a Forgotten Generation
Gen X as Influencer: The Untapped Potential of a Forgotten Generation explores what makes Gen X unique, how their formative experiences have shaped their…
Latest content
"Food & Technology 2023" Report Highlights
In this 20-minute webinar, our CEO Laurie Demeritt will share key data and insights from our report, "Food & Technology 2023.""Food & Technology…
Learn moreA Sustainable Food System Might Be The Prize in a Tug-of-War Between Science and Nature
Food culture of the 1990s through the 2010s focused on a future that would resurrect idealized, if not imagined, notions of our agrarian past (e.g., pastoral…
Learn moreAs Consumers tighten their belts…will Health and Wellness products get the squeeze?
Consumers, even those in lower-income households, have long told Hartman Group researchers that health and wellness priorities are important, if not sacred.…
Learn moreConsumer Attitudes Toward Science, Technology and the Challenges Facing the Food System
Our new report Food & Technology 2023 finds that over the past several years, a cascade of environmental, social, ethical, and health challenges has…
Learn moreNew Hartman Report Insights: Food & Technology 2023
While the FoodTech industry is promising a revolution in food production, consumers remain guarded about innovations in the food they put in their bodies.…
Learn moreYear in Review: Top Hartman Infographics of 2022
Happy holidays – and cheers to the new year ahead. They say a picture is worth a thousand words and Hartman infographics take the pulse of consumer trends…
Learn moreA Year in Food Culture: Five Notable Hartman Articles of 2022
Season’s greeting and happy holidays! With an exciting 2023 on the horizon, where are consumers headed next? Five top Hartman articles from…
Learn moreNew Study Underway: Health & Wellness 2023
Health & Wellness 2023 is underway: The study provides current, in-depth insights into underlying motivations and behaviors for how and why consumers…
Learn moreWhat’s Important When Choosing to Dine at a Restaurant — Spotlight on Hartman’s Compass Eating Occasions Database
With the pandemic in their rear-view mirror, consumers are dining out – but what influences their choice of restaurants? Consumer eating and drinking…
Learn more