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Sustainability 2025: Do Consumers Care?
As sustainability evolves from a buzzword into a cultural expectation of care, this report explores what consumers truly value, why these priorities matter…
Rethinking Brand Strategy in a Shifting Landscape
In our latest white paper, we explore how most successful food and beverage brands don’t just follow trends — they lead by aligning with cultural shifts, deeply…
Behind the scenes of “Food Sourcing in America 2025"
This webinar goes beyond surface-level findings from the report, providing a look inside our discussions with real consumers that helped inform key takeaways…
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New Study: Modern Approaches to Eating 2022
Plant-based, keto, vegan: Find out why consumers continue to experiment with modern approaches to eating. While the past two years have spotlighted…
Learn moreIdeas in Food 2022: Six Key Trends in Modern Food Culture
What’s on the Horizon in Food in 2022? This special trends report examines six key trends in consumer culture through the lens of leading-edge…
Learn moreIdeas in Food 2022
Six Key Trends in Modern Food CultureThis special trend report examines six key trends in consumer culture through the lens of leading-edge food and beverage…
Learn moreWhat’s Driving Consumer Demand for Organic Foods and Beverages?
Since 1996, The Hartman Group has been charting the consumer-driven organic and natural marketplace – find out where the market is going next in new…
Learn moreClose to the Consumer: Hartman by the Numbers.
Each year, we spend thousands of hours immersed in people’s lives. In 2021: We spent over 850 hours with consumers uncovering how they eat, live, shop…
Learn moreOrganic & Natural 2022: Spotlight on Categories
When it comes to organic food and beverage purchases, consumer purchase criteria and expectations for quality shift depending on the category. Consumers…
Learn moreAt the Dining Table: American Meals and Cooking Report Highlights
Presented by: Laurie Demeritt, The Hartman Group’s CEO
Learn moreAmerican Meals and Cooking Today: Cooks, Eaters and Denizens
Our new report, At the Dining Table: American Meals and Cooking, profiles three highly food-engaged groups of consumers and reveals opportunities for brands It…
Learn moreRegenerative Agriculture: What’s Next for the Organic and Natural Food and Beverage Market?
Consumer awareness of the sustainability challenges of modern agriculture is spreading, spurring them to consider alternatives. Regenerative agriculture…
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