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Rethinking Brand Strategy in a Shifting Landscape
In our latest white paper, we explore how most successful food and beverage brands don’t just follow trends — they lead by aligning with cultural shifts, deeply…
Behind the scenes of “Food Sourcing in America 2025"
This webinar goes beyond surface-level findings from the report, providing a look inside our discussions with real consumers that helped inform key takeaways…
Food Sourcing in America 2025: Fragmentation and Focus
Food and beverage sourcing has grown increasingly fragmented, and retailers are battling for their slice of a seemingly shrinking pie. “Food Sourcing…
Latest content
Health & Wellness Trend Spotlight: Households with Pets
Pets are an increasingly prominent part of American households and have become an important part of household health and wellness. Many health and wellness…
Learn more12 Interesting and Insightful “Did You Know” Facts From Food Culture
The exploration of our food and beverage culture yields rich, robust information and facts. Some may seem obvious, and others can be more thought provoking, but…
Learn moreDo You Know the Top Foods and Beverages by Snacking Occasion Daypart?
Consumers snack on a wide variety of foods and beverages, including packaged products specifically purchased for snacking and items not originally intended…
Learn moreFrom Guernseys to Buttermilk — Local, Premium Dairy — Where Is It Headed?
Our Conversation With Dan Horan, Chief Executive Officer of Five Acre Farms The pandemic intensified interest in local products and food production because…
Learn moreAt Snack Times, Any Food or Drink Readily Available in the Home Is “Fair Game.”
The pandemic has significantly altered the current nature of snacking in America. At snack times at home, any food readily available inside the home is…
Learn moreThe Meaning of Health & Wellness in 2021: The Consumer Perspective Continues to Evolve
Americans’ understanding of what it means to be healthy and well has always been evolving as new scientific facts and societal orientation emerge.The…
Learn moreFunctional and Enhanced Beverage Trends
More than half of adult consumers (56%) use functional beverage solutions to treat or prevent a specific condition. The Hartman Group’s Functional…
Learn morePart Two — Accelerated, Altered or Accentuated: Food and Beverage Trends Driven by the Pandemic
From Grocery Shopping to Cooking to Snacking out of Distraction, the Pandemic Has Transformed Many Existing BehaviorsAs we noted in a prior “Part One”…
Learn moreAccelerated, Altered or Accentuated: Five Food and Beverage Trends Driven by the Pandemic — Part One
From Social Justice to New Modern Convenience and Functional Foods, the Pandemic Has Pushed Many Trends ForwardIn one way or another, the pandemic has…
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