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Claims and Cues 2026: Category Attribute Playbook
Claims and Cues 2026: Category Attribute Playbook will crack the code on what drives purchase today across 20+ categories. Discover how cultural change, on-pack…
Gather around: Inside the growth potential of social eating occasions
Social occasions are an underutilized opportunity in modern food culture which is frequently focused on catering to hyper-individualized functional needs.…
Behind the scenes of "Sustainability 2025: Do Consumers Care?"
Despite inflation, the need for convenience and waning resonance of the term ‘sustainability,’ consumers still care about the issues. In this webinar, take…
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Guilty pleasures: The balance between indulgence and wellness
The summer months bring many opportunities to treat ourselves: backyard cookouts; frozen novelties; celebrations with friends. For many consumers, a healthy…
Learn more"Modern Beverage Culture 2023" Report Highlights
Consumers are leveling up their beverage choices — and their expectations. Nearly half of all consumers consider health-related attributes like simple…
Learn moreUnwrapping occasion priorities: The final layer of beverage decisions
In today’s marketplace, it’s downright silly to think that any food or beverage choice is shaped by demographics alone. By now, you’ve…
Learn moreCollaborating on your complex questions
We know the drill: you’ve got a pressing question that needs answering, and you’re on the hunt for just the right insights to confidently inform…
Learn moreReliance on Restaurants: An American Eating Occasions Perspective
Utilizing Hartman Group’s proprietary Compass Eating & Drinking Occasions Database, this report takes an in-depth look into restaurant occasions…
Learn moreCreatures of convenience: understanding foundational foodservice needs
Restaurants are undeniably ingrained in the American consumer’s life. In fact, our new report, Reliance on Restaurants: An American Eating Occasions…
Learn moreChanging the narrative on sustainability fatigue
Is “sustainability” starting to feel like a four-letter word around your organization? If it’s been a struggle to maintain momentum on…
Learn moreCelebrating responsibly…healthily…and tastily
One of our most jam-packed and nuanced studies to date, it offers a deep dive into consumer perceptions around 12 different beverage categories, the complex…
Learn moreModern Beverage Culture 2023
“Modern Beverage Culture 2023” study explores how consumers engage with today’s rich beverage landscape, including cultural context, attitudes, behaviors…
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