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Meals 2026: From Structure to Flexibility

Traditional meal structures are giving way to a complex balancing act between time, cost and competing needs. Meals 2026 provides a systematic view of…

Video highlights from Meals 2026: From Structure to Flexibility

Meals remain central to daily life, but they are no longer fixed events built around traditional formats. Meals 2026: From Structure to Flexibility explores…

Gen X as Influencer: The Untapped Potential of a Forgotten Generation

Gen X as Influencer: The Untapped Potential of a Forgotten Generation explores what makes Gen X unique, how their formative experiences have shaped their…

Latest content

November 03, 2020 | White Paper

COVID-19’s Continued Impact on Eating – Fall 2020

As we first reported in COVID-19’s Impact on Eating in spring 2020, the basic rhythms of meals and snacks were virtually unaffected across dayparts (i.e., Americans…

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November 03, 2020 | Article

COVID-19’s Impacts on Food Shopping: How We “Source” Today

In years past, Hartman Group reports on consumer grocery shopping behavior (for example, Food Shopping in America 2017) nearly always had the word "shopping"…

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October 29, 2020 | Infographic

Celebrating Thanksgiving During COVID-19: Highlights From Most Recent FMI U.S. Grocery Shopper Trends COVID-19 Tracker Report

Thanksgiving will be a little different this year: As found in FMI’s ninth U.S. Grocery Shopper Trends COVID-19 Tracker (research conducted by The Hartman…

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October 27, 2020 | Article

Where Is Snacking Culture Headed During a Pandemic?

How Americans eat is a fascinating topic and highly reflective of a changing food culture, one key part of which has been our changing views and behaviors…

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October 22, 2020 | Infographic

Gen Z Adults: Normal Aspirations, Extraordinary Context

Young adults have long loved to eat out in restaurants – and Gen Z today are returning to this normal. Compared to spring 2020 (the early days of the…

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October 20, 2020 | White Paper

Happy Holidays? Consumer Optimism and Realism Collide in the Era of COVID-19

What are consumers thinking when it comes to celebrating the holidays during the pandemic? Consumers often approach the holidays with mixed emotions, and…

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October 20, 2020 | Article

Consumers Baking Up a Storm: Our Conversation With Karen Colberg, Co-CEO of King Arthur Baking

Not long ago, at the height of COVID-19’s impact, consumers were sheltering in place at home, and while we were busy tracking visible changes in grocery…

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October 15, 2020 | Infographic

The Big Shift to Cooking

Forced to shelter in place by COVID-19, Americans are spending significantly more time at home – and in their kitchens – than usual.When asked in April…

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March 30, 2021 | Report

Health & Wellness: Reimagining Well-being Amid COVID-19

 “Health & Wellness 2021: Reimagining Well-being Amid COVID-19” updates Hartman’s perspective on the American health and wellness landscape…

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