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Teen Eating & Drinking Occasions Landscape: Feeding the Next Generation of Opportunity
Understanding teens’ eating and drinking habits today is essential for brands looking to build trust and loyalty with the shoppers and diners of tomorrow.
Rethinking Brand Strategy in a Shifting Landscape
In our latest white paper, we explore how most successful food and beverage brands don’t just follow trends — they lead by aligning with cultural shifts, deeply…
Behind the scenes of “Food Sourcing in America 2025"
This webinar goes beyond surface-level findings from the report, providing a look inside our discussions with real consumers that helped inform key takeaways…
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Shopper Insights: Preferred Placement of Organic/Natural Products in Supermarket Grocery Aisles
About half of consumers prefer seeing organic and natural products placed within the same aisle as their conventional counterparts, but in a separate section.
Learn moreFood or Beverage as a Remedy for Health Conditions
Over half of consumers are actively dealing with one or more chronic conditions in their households. Our Health + Wellness 2019: From Moderation to Mindfulness…
Learn moreValue in the Time of COVID-19
What is the consumer understanding of value? How do individuals evaluate the worth of products and services in an ever-competitive food landscape? These…
Learn moreWho Do You Trust? In the Time of a Historic Health Crisis, Doctors and Healthcare Providers Are Most Trusted Sources of Information, Finds New Hartman Group Report
The same report finds that three in ten consumers say they are consuming more functional foods and beverages due to COVID-19.Since mid-March, millions…
Learn moreSustainability Today: Employee Welfare
Consumers know that businesses must focus on the bottom line, but this is not what ultimately makes a company responsible in their eyes. The Hartman Group’s…
Learn moreHow We Understand Diversity in America
How we understand diversity in the U.S. has evolved due to both changing patterns of immigration and changing definitions of race and ethnicity. Race, ethnicity, and…
Learn moreBig Food Is Back – But for How Long Without Innovation?
Whether empty shelves at food retail, COVID-19-driven shutdowns in facilities, worker (and animal) welfare or shuttered restaurants, we are likely —…
Learn moreHartman/FMI Signature Consumer Research Evaluates Impact of COVID-19 on Grocery Shopper Habits
The Food Industry Association (FMI) released its annual U.S. Grocery Shopper Trends report, which extensively tracks consumer grocery shopping habits.…
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