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Modern macronutrients: A strategic guide to ingredient opportunities
The way consumers think about nutrition labels is changing fast. In our latest white paper, we explore how shifting health priorities, diverse cultural…
Behind-the-scenes of “Health & Wellness 2025”
Vitality and longevity have emerged as twin objectives in today’s wellness culture. As average lifespans increase and wellness ideals evolve, the focus…
Health & Wellness 2025: The Interplay of Vitality and Longevity
As wellness takes on an increasingly diverse meaning, consumers seek more than just immediate benefits: they aspire for better quality of life for a longer…
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Wellness During Anxious Times: Consumers Were Already Stressed Prior to COVID-19
Consumers are pretty freaked out today. Rightly so. Trying to wrap our collective heads around the unseen and the unknown can be exasperating and exhausting…
Learn moreHow America Eats … Breakfast!
Eating occasions emerge from the way consumers live and are what give meaning and context to the way they shop. Here’s a snapshot of who is present at…
Learn moreGenerational Trends: Boomers’ Expectations of Food and Beverage
By the dawn of the next decade, one in every five U.S. residents will be retirement age, according to the U.S. Census bureau’s 2017 National Population…
Learn moreThe Meaning of Sustainability: A Brief Timeline of Consumers’ Evolving Understanding of the Term
Almost 80 percent of consumers are familiar with the term “sustainability.” But how do consumers understand sustainability as a cultural value versus…
Learn moreOpportunities in Functional Foods & Beverages and Supplements 2020 in the Age of Coronavirus
Functional foods and beverages continue to entice companies across today’s food and beverage landscape as we find consumers increasingly embracing…
Learn moreOur Commitment to You: Leadership and Consumer Understanding During These Uncertain Times
These are most certainly unprecedented times for all of us and while the message of the day may be to “self-isolate,” we want you to know that…
Learn moreHealthy Living Today: Exercise as a Mental Health Remedy
Consumers view exercise as critical to managing mental health and mood — a major change from the past, when it was mainly about physical health. In previous…
Learn moreMaintaining Cultural Connections Through Cooking at Home or Dining Out
International aisles in retail versus international cuisine at restaurants: the case for sharing Global flavors are a large market opportunity as the…
Learn moreFunctional Food & Beverage and Supplements 2020
“Functional Food & Beverage and Supplements 2020” has its roots in both the long-running Hartman Group tracking studies on Health + Wellness (most…
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