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Snacking 2020: Emerging, Evolving and Disrupted
Snacking, more so than meals, is highly vulnerable to lifestyle changes. Where meals provide an anchor around which life happens, snacks are entirely structured around and woven into established daily activities. Sudden changes in daily routines and general outlook on life can then have a strong effect on snacking habits.
The COVID-19 pandemic has significantly altered the current nature of snacking in America.
The pandemic has altered consumers’ schedules, increased their time at home, changed work environments, reduced social interactions, isolated household units, introduced fears around food procurement, and shifted emotional states in the direction of both boredom and heightened anxiety. With these changes, snacking needs and routines have also evolved.
The Hartman Group’s Snacking 2020: Emerging, Evolving and Disrupted report covers topics such as:
- Consumer attitudes towards snacking
- Drivers for snacking occasions
- Evolution of snacking habits and frequency
- Planning and sourcing for snacking occasions
- Impact of COVID-19 pandemic on snacking habits and drivers
Report package includes general report (PowerPoint and PDF), including executive summary, in-depth analysis and implications, and demographic data tables (Excel).
Order now and receive this exclusive, data- and insight-laden report today.
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Published January 2021
List Price: $15,000