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Modern macronutrients: A strategic guide to ingredient opportunities
The way consumers think about nutrition labels is changing fast. In our latest white paper, we explore how shifting health priorities, diverse cultural…
Behind-the-scenes of “Health & Wellness 2025”
Vitality and longevity have emerged as twin objectives in today’s wellness culture. As average lifespans increase and wellness ideals evolve, the focus…
Health & Wellness 2025: The Interplay of Vitality and Longevity
As wellness takes on an increasingly diverse meaning, consumers seek more than just immediate benefits: they aspire for better quality of life for a longer…
Latest content
Hartman’s COVID-19’s Impact on Eating Report Highlights
Hartman’s COVID-19’s Impact on Eating Report Highlights
Learn moreValue in the Time of COVID-19: From the Old to the New Value Era
Prior to COVID-19, the most recent cataclysmic event that demanded a reexamination of value was the Great Recession (2007–2009). The Great Recession…
Learn moreHealthy, Ethical, Sustainable and Rooted in Folklore: Plant-Based Foods and Beverages Thrive During Pandemic
Living up to their energized disruption of established dairy and protein categories that built great momentum in 2019, plant-based foods, beverages and…
Learn moreValue in the Time of COVID-19 Report Highlights
This webinar will identify key questions and strategic implications that those in the food business must address as they pursue growth post-COVID-19.
Learn moreCOVID-19: Systems Under Stress. Shifts in Consumer Awareness and Adaptation in Response to the Challenges of the Pandemic
COVID-19’s disruptive impacts on communities, households, and individuals have triggered deeper examination of personal and collective approaches to…
Learn moreOrganic and Beyond: Consumers Seeking Local
Consumers continue to idealize eating locally. “Local” speaks to a number of things consumers value of which literal distance (being “close by”)…
Learn moreCOVID-19’s Impact on Eating
Leveraging the Spring 2020 wave of our Compass Eating & Drinking Occasions survey, this report highlights how COVID-19 is impacting Americans’ eating…
Learn moreIn a Time of High Anxiety, Consumers Turn to Functional Solutions — but What Does “Functional” Mean?
Prior to the novel coronavirus pandemic, Americans were already feeling anxious and stressed. The Hartman Group’s Health + Wellness 2019: From Mindfulness…
Learn moreShopper Insights: Preferred Placement of Organic/Natural Products in Supermarket Grocery Aisles
About half of consumers prefer seeing organic and natural products placed within the same aisle as their conventional counterparts, but in a separate section.
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