Thinking
Shared knowledge helps push the industry forward, which is why we’re proud to offer free resources that help you keep a pulse on consumer culture and understand the trends influencing your business.
The HartBeat newsletter
Want snackable insights delivered straight to your inbox? Subscribe to the HartBeat newsletter for presentation-ready infographics, timely trends, innovation thought-starters, strategic POVs and exclusive sneak-peaks at our latest research.
SubscribeFeatured content
Food and Technology 2026: The Digital Food Culture Gap
Digital food culture is accelerating—and so are the tensions shaping consumer trust, aspiration and action. “Food and Technology 2026” delivers a…
Gather around: Inside the growth potential of social eating occasions
Social occasions are an underutilized opportunity in modern food culture which is frequently focused on catering to hyper-individualized functional needs.…
Behind the scenes of "Sustainability 2025: Do Consumers Care?"
Despite inflation, the need for convenience and waning resonance of the term ‘sustainability,’ consumers still care about the issues. In this webinar, take…
Latest content
Organic Evolution: Navigating Trust and Transparency
The organic movement has evolved from a niche market into mainstream success, and now the industry is at a crucial stage of reassessment. Introducing…
Learn moreIndustry news: New standards for the organic industry
You may have seen the recent FoodDive article on significant amendments coming to the USDA’s National Organic Program. We’re deeply passionate about…
Learn moreEating & Drinking Occasions Landscape 2023: Settling Into a New Era
“Eating & Drinking Occasions Landscape 2023: Settling Into a New Era” looks back at the past five years to identify key shifts — and subsequent…
Learn moreSocial Sacrifice: The changing ideals of American eating
The link between food and social connection is deeply tied to American history and has formed many of our cultural norms. However, our culture continues…
Learn moreThe intricate web of tomorrow’s trends
Trends do not occur in isolation. Instead, they overlap and intersect with one another at varying points. Over time, these touchpoints help shape how individual…
Learn moreStrategic planning for emerging realities
Creativity cannot be rushed. Strategic decisions should not be rushed. In today’s fast-moving marketplace, however, many business leaders feel like…
Learn moreSnacking on opportunity
Attachment to traditional meal structures has been waning in recent years, with adults averaging 1.9 meals per day in 2023 vs. 2.1 in 2019. While this…
Learn moreWhat’s REALLY trending in 2024 and beyond
What will the future hold? None of us have a crystal ball, but it doesn’t stop researchers and brands alike from tirelessly trying to answer this…
Learn moreWhat’s fueling your food and beverage strategy?
You’ve probably heard the saying: “You can’t build a strong house on a weak foundation.” In our industry, this means you can’t…
Learn more