Episode 17
Culture is changing, prompting companies to rethink the ways they market to today’s female, male and LGBT consumers across a variety of categories.
Podcast
The Insatiable Appetite
The Insatiable Appetite is a podcast for people who are in the serious business of food — making it, marketing it, selling it, serving it. With each episode, The Hartman Group’s social scientists, business analysts and culinary experts give listeners more than a heaping helping of facts and insights into what’s going on with some of the hottest topics in our vibrant contemporary culture of food and beverage.
Episode 13
The Role of Nostalgia in Food
Nostalgia is an important element of modern food culture. Whether it is an iconic sensory experience that takes consumers back to a time or experience, for today’s food and beverage brands, nostalgia can be a powerful hook to engage consumers.
Podcast Library
Episode 16
There are many challenges as well as opportunities facing today’s food and beverage companies. Some are unique to the forces at play in food culture, while others are unique to your business. Here is our perspective on why understanding culture is key.
Episode 15
Blended meat products have one big advantage over plant-based meat alternatives and this factor is critical if either option is going to make serious inroads with mainstream consumers. Are blended burgers the gateway to plant-based meat alternatives?