Thinking
Shared knowledge helps push the industry forward, which is why we’re proud to offer free resources that help you keep a pulse on consumer culture and understand the trends influencing your business.
The HartBeat newsletter
Want snackable insights delivered straight to your inbox? Subscribe to the HartBeat newsletter for presentation-ready infographics, timely trends, innovation thought-starters, strategic POVs and exclusive sneak-peaks at our latest research.
SubscribeFeatured content
Sustainability 2025: Do Consumers Care?
As sustainability evolves from a buzzword into a cultural expectation of care, this report explores what consumers truly value, why these priorities matter…
Rethinking Brand Strategy in a Shifting Landscape
In our latest white paper, we explore how most successful food and beverage brands don’t just follow trends — they lead by aligning with cultural shifts, deeply…
Behind the scenes of “Food Sourcing in America 2025"
This webinar goes beyond surface-level findings from the report, providing a look inside our discussions with real consumers that helped inform key takeaways…
Latest content
What’s Important When Choosing to Dine at a Restaurant — Spotlight on Hartman’s Compass Eating Occasions Database
With the pandemic in their rear-view mirror, consumers are dining out – but what influences their choice of restaurants? Consumer eating and drinking…
Learn moreNew Study: Health & Wellness 2023
The Hartman Group’s series of Health & Wellness syndicated studies is the longest running consumer-centric study of the U.S. wellness marketplace.…
Learn moreConsumer Meals, Eating Behavior & Occasions Reports & Research
The slideshow highlights the following reports and areas of research: At the Dining Table 2021: American Meals and Cooking report: This report takes…
Learn moreHealth & Wellness 2023: The Great Wellness Reset
“Health & Wellness: The Great Wellness Reset 2023” includes the latest findings from Hartman Group’s long running consumer-centric study of the…
Learn moreOnline Grocery Shopping – Insights from our Food Sourcing in America 2022 Report
Consumers continue to shop online for groceries, citing convenience, flexibility, continued safety and economic benefits As the COVID-19 pandemic wanes, our…
Learn moreA New Landscape of Eating: 2022 Eating Occasions Report
“A New Landscape of Eating: 2022 Eating Occasions” highlights U.S. adult eating behaviors in 2022, how aspects have shifted from previous years, and…
Learn moreNow Fielding – New Hartman Food & Technology 2022 study explores the consumer view on a range of food-tech innovations
From kitchen gadgets, devices and apps to hydroponic farming, cellular dairy and regenerative agriculture, how we “do” food — grow…
Learn more"Food Sourcing in America 2022" Report Highlights
In this informative webinar, Shelley Balanko, SVP of Business Development will share key insights and implications for CPG food and beverage brands, food…
Learn moreFMI: Plans for the Holidays Report
A new FMI report (with research by The Hartman Group) finds that consumers are adapting to an evolving economy and modifying their holiday grocery budgets. FMI—The…
Learn more