Dinner remains an important social meal occasion and the vast majority of dinner occasions happen at home! When dinner happens at home, more than one-third (35%) of consumers prepare the meal from scratch (using individual ingredients). When dinners at home are prepared from scratch, the top seven most popular cooking methods used are: stove top (36%), baking (26%), grilling (15%), microwaving (11%), boiling (11%), one-pot or slow-cooker cooking (9%) and cutting (9%).
Want to take a deep dive into an eating occasion? Learn more about The Hartman Group’s Eating Occasions Compass database: HARTMAN COMPASS
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