Trends do not occur in isolation. Instead, they overlap and intersect with one another at varying points. Over time, these touchpoints help shape how individual trends grow and change.

This trend map offers a small glimpse into the many unique ideas explored in our new Ideas in Food 2024 report and how they ladder up to larger themes in consumer culture. The full report details the nuances of each trend and, more importantly, helps you see the bigger picture of where consumers are headed and why.

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