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Behind the scenes of "Sustainability 2025: Do Consumers Care?"
Despite inflation, the need for convenience and waning resonance of the term ‘sustainability,’ consumers still care about the issues. In this webinar, take…
Ideas in Food 2026
Ideas in Food 2026 unpacks 22 emerging trends that have the potential to develop into established trends over the next 3-5 years. These nascent ideas have…
Rethinking Brand Strategy in a Shifting Landscape
In our latest white paper, we explore how most successful food and beverage brands don’t just follow trends — they lead by aligning with cultural shifts, deeply…
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New Modern Convenience: Engaging
"Quick" is still a part of "modern” convenience, but new ways of engaging with food and eating have become prevalent as consumers become more purpose-driven…
Learn moreNew Modern Convenience: Empowering
The pandemic is causing elements of “modern” convenience to take on new meaning and relevance in line with shifting needs: Whereas traditional convenience…
Learn moreThe Meaning of Convenience: Then & Now
Today, the call for convenience has never been louder. Convenience not for the sake of convenience but as something in service of other food and lifestyle…
Learn moreInterested in Cellular “Lab-Grown” Protein?
The Hartman Group’s Food + Technology 2019: From Plant-based to Lab-grown report found that purchasers of plant-based products are more open to cellular…
Learn moreWho Do Consumers Trust to Offer QUALITY Supplements?
Supplements are used for many health benefits, both mental and physical. Many users take them as insurance in hopes of preventing illness, boosting immunity, or…
Learn moreHartman Eating Occasions Compass: Powerful Database and Analytics Tool
Understanding consumer needs and behaviors through the lens of eating and drinking occasions can help uncover market opportunities. The Hartman Group’s…
Learn moreIn the Time of COVID-19, Shoppers Continue to Rely on Online Channels
Whether shoppers remain fearful of getting sick or have simply settled into online shopping, one-half say they shop online at least occasionally, and they…
Learn moreSustainability in Context: The Power of Purchase
Sustainability is shorthand for a complete moral system of cultural values, beliefs, and attitudes related to a sense of responsibility for the greater…
Learn moreValue in the Time of COVID-19: From the Old to the New Value Era
Prior to COVID-19, the most recent cataclysmic event that demanded a reexamination of value was the Great Recession (2007–2009). The Great Recession…
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