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Teen Eating & Drinking Occasions Landscape: Feeding the Next Generation of Opportunity
Understanding teens’ eating and drinking habits today is essential for brands looking to build trust and loyalty with the shoppers and diners of tomorrow.
Rethinking Brand Strategy in a Shifting Landscape
In our latest white paper, we explore how most successful food and beverage brands don’t just follow trends — they lead by aligning with cultural shifts, deeply…
Behind the scenes of “Food Sourcing in America 2025"
This webinar goes beyond surface-level findings from the report, providing a look inside our discussions with real consumers that helped inform key takeaways…
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Interested in Cellular “Lab-Grown” Protein?
The Hartman Group’s Food + Technology 2019: From Plant-based to Lab-grown report found that purchasers of plant-based products are more open to cellular…
Learn moreWho Do Consumers Trust to Offer QUALITY Supplements?
Supplements are used for many health benefits, both mental and physical. Many users take them as insurance in hopes of preventing illness, boosting immunity, or…
Learn moreHartman Eating Occasions Compass: Powerful Database and Analytics Tool
Understanding consumer needs and behaviors through the lens of eating and drinking occasions can help uncover market opportunities. The Hartman Group’s…
Learn moreIn the Time of COVID-19, Shoppers Continue to Rely on Online Channels
Whether shoppers remain fearful of getting sick or have simply settled into online shopping, one-half say they shop online at least occasionally, and they…
Learn moreSustainability in Context: The Power of Purchase
Sustainability is shorthand for a complete moral system of cultural values, beliefs, and attitudes related to a sense of responsibility for the greater…
Learn moreValue in the Time of COVID-19: From the Old to the New Value Era
Prior to COVID-19, the most recent cataclysmic event that demanded a reexamination of value was the Great Recession (2007–2009). The Great Recession…
Learn moreCOVID-19: Systems Under Stress. Shifts in Consumer Awareness and Adaptation in Response to the Challenges of the Pandemic
COVID-19’s disruptive impacts on communities, households, and individuals have triggered deeper examination of personal and collective approaches to…
Learn moreOrganic and Beyond: Consumers Seeking Local
Consumers continue to idealize eating locally. “Local” speaks to a number of things consumers value of which literal distance (being “close by”)…
Learn moreShopper Insights: Preferred Placement of Organic/Natural Products in Supermarket Grocery Aisles
About half of consumers prefer seeing organic and natural products placed within the same aisle as their conventional counterparts, but in a separate section.
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