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Behind the scenes of "Sustainability 2025: Do Consumers Care?"
Despite inflation, the need for convenience and waning resonance of the term ‘sustainability,’ consumers still care about the issues. In this webinar, take…
Ideas in Food 2026
Ideas in Food 2026 unpacks 22 emerging trends that have the potential to develop into established trends over the next 3-5 years. These nascent ideas have…
Rethinking Brand Strategy in a Shifting Landscape
In our latest white paper, we explore how most successful food and beverage brands don’t just follow trends — they lead by aligning with cultural shifts, deeply…
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Plant-based Products: No Longer a Niche Lifestyle Choice
With animal protein supply chains under siege during the pandemic, consumers are turning to plant-based alternatives, much as they were prior to current…
Learn moreConsumers are Taking Control of Their Health Through Various Immunity-Supporting Behaviors
COVID-19 has had a disruptive impact on individuals in terms of heightening stress and anxiety, which has in turn triggered deeper examinations of personal…
Learn morePandemic-Weary Home Cooks Looking For a Boost of Wisdom In the Kitchen
At the beginning of the pandemic, consumers were opting to cook. While some were cooking out of safety and necessity, others used cooking as a creative…
Learn moreAnxiety or stress is the top health condition being managed in America
Anxiety or stress is the top health condition being managed in America. 63% of consumers say they are treating/preventing anxiety or stress…
Learn more48% of All Food and Beverage Occasions are Snacking Occasions
The culture of snacking in the U.S. is constantly evolving - long-term cultural shifts will continue to significantly shape how American consumers snack…
Learn moreAmerica’s Changing Eating Habits During COVID-19
44% of consumers say they are eating healthier during the pandemic (compared to 35% in April/May 2020). How has consumers’ understanding of health shifted…
Learn moreMotivations for Using Functional Foods and Beverages
Over half the U.S. population uses functional foods or beverages—and most non-users profess to be open to these products. There are multiple motivations…
Learn moreHow We Shop: Safety Is a Top Priority
The need for safety and security is the fundamental driver of consumer decisions when it comes to food shopping today. Consumers take on the responsibility…
Learn moreOrganic Today: Meaningful, Yes, But Consumers Want Something More
The Hartman Group’s Organic & Beyond 2020 report finds that as consumers become more knowledgeable about organic, it doesn’t symbolize everything…
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