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Claims & Cues 2026: Navigating Category Attributes
In a crowded signal environment, claims, ingredients and packaging cues still guide choice—but they also face rising scrutiny. Claims & Cues: Navigating…
The impact of GLP-1s in an era of disruption
We’re excited to share that our latest white paper offers critical insight into this highly sought-after topic, exploring how GLP-1 adoption is reshaping…
Live Q&A: Inside the Digital Food Culture Gap
This webinar explored how consumers want technology to fit into their everyday food experiences, with experts breaking down key behaviors, expectations, and…
Latest content
Value in the Time of COVID-19 Report Highlights
This webinar will identify key questions and strategic implications that those in the food business must address as they pursue growth post-COVID-19.
Learn moreCOVID-19: Systems Under Stress. Shifts in Consumer Awareness and Adaptation in Response to the Challenges of the Pandemic
COVID-19’s disruptive impacts on communities, households, and individuals have triggered deeper examination of personal and collective approaches to…
Learn moreOrganic and Beyond: Consumers Seeking Local
Consumers continue to idealize eating locally. “Local” speaks to a number of things consumers value of which literal distance (being “close by”)…
Learn moreCOVID-19’s Impact on Eating
Leveraging the Spring 2020 wave of our Compass Eating & Drinking Occasions survey, this report highlights how COVID-19 is impacting Americans’ eating…
Learn moreIn a Time of High Anxiety, Consumers Turn to Functional Solutions — but What Does “Functional” Mean?
Prior to the novel coronavirus pandemic, Americans were already feeling anxious and stressed. The Hartman Group’s Health + Wellness 2019: From Mindfulness…
Learn moreShopper Insights: Preferred Placement of Organic/Natural Products in Supermarket Grocery Aisles
About half of consumers prefer seeing organic and natural products placed within the same aisle as their conventional counterparts, but in a separate section.
Learn moreFood or Beverage as a Remedy for Health Conditions
Over half of consumers are actively dealing with one or more chronic conditions in their households. Our Health + Wellness 2019: From Moderation to Mindfulness…
Learn moreValue in the Time of COVID-19
What is the consumer understanding of value? How do individuals evaluate the worth of products and services in an ever-competitive food landscape? These…
Learn moreWho Do You Trust? In the Time of a Historic Health Crisis, Doctors and Healthcare Providers Are Most Trusted Sources of Information, Finds New Hartman Group Report
The same report finds that three in ten consumers say they are consuming more functional foods and beverages due to COVID-19.Since mid-March, millions…
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