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The Logic of Food Shopping
This webinar reveals what we’ve learned this year from quantitative surveys and qualitative interviews, highlighting the shopper perspective on the most…
Modern macronutrients: A strategic guide to ingredient opportunities
The way consumers think about nutrition labels is changing fast. In our latest white paper, we explore how shifting health priorities, diverse cultural…
Health & Wellness 2025: The Interplay of Vitality and Longevity
As wellness takes on an increasingly diverse meaning, consumers seek more than just immediate benefits: they aspire for better quality of life for a longer…
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Insights under the hood
There’s no substitute for going straight to the source for insights, which is why engaging directly with consumers has always been the hallmark of…
Learn moreHealth benefits: Seeking energy, immunity and beyond
Our new report, Health Benefits 2024, will build on over 20 years of health and wellness insights to provide a fresh perspective on consumer attitudes, priorities…
Learn moreInnovative adventures: Trusting the ideation process
Innovation projects can be both invigorating and daunting. Effective ideation helps you get from point A to point B…with purposeful stops and detours…
Learn morePreview: 2025 syndicated report lineup
Anticipating which trends will dominate the food and beverage industry in the coming years is crucial to staying relevant. However, it’s equally important…
Learn moreAppetite for innovation
With hundreds of new innovations hitting the market every day, consumer demand for new foods and beverages is seemingly endless. In reality, 90% of new…
Learn moreOrganic Evolution: Navigating Trust and Transparency
The organic movement has evolved from a niche market into mainstream success, and now the industry is at a crucial stage of reassessment. Introducing…
Learn moreThe intricate web of tomorrow’s trends
Trends do not occur in isolation. Instead, they overlap and intersect with one another at varying points. Over time, these touchpoints help shape how individual…
Learn moreSnacking on opportunity
Attachment to traditional meal structures has been waning in recent years, with adults averaging 1.9 meals per day in 2023 vs. 2.1 in 2019. While this…
Learn moreCase study: Informed snacking insights
When you need quick answers to strategic questions, there’s no time to waste on RFPs, team introductions and project ramp-up. Through a Hartman…
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