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GLP-1s: Seizing Opportunity in a New CPG Landscape
The GLP-1 revolution is no longer confined to healthcare—it is rapidly reshaping how consumers think about nutrition, indulgence and the role food plays…
The Practical Future of Food Tech
In recent years, the digital food landscape has focused largely on novelty and inspiration: helping consumers discover new products, recipes and trends.…
Live Q&A: Inside the Digital Food Culture Gap
This webinar explored how consumers want technology to fit into their everyday food experiences, with experts breaking down key behaviors, expectations, and…
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The World of Health and Wellness Model: Time-tested, culture-validated
Chatter about AI is constant. (Almost) everything is being automated. New tools and technologies launch daily with the promise of solving all of your research…
Learn moreA deeper look at GLP-1 households
For the past two years, much of the conversation around GLP-1 medications has focused on the individual consumer. As appetite-suppressing drugs gain widespread…
Learn moreSnacking for optimization
Beyond pure hunger or indulgence, consumers also want snacks that help fuel productivity, maintain focus and power through the day. In fact, 36% of snacking…
Learn moreClaims & Cues 2026: Navigating Category Attributes
In a crowded signal environment, claims, ingredients and packaging cues still guide choice—but they also face rising scrutiny. Claims & Cues: Navigating…
Learn moreThe product claim paradigm: How to build trust in an environment of scrutiny
Food and beverage shoppers today face a paradox of choice. Packages are filled with signals intended to influence choice and help consumers quickly determine…
Learn moreInside occasion decision and acquisition timeframes
When it comes to food and beverage decision making, we often consider two lines of thinking: spontaneity vs. planning. However, a combination of…
Learn moreThat "Irish" dish on your St. Patrick's Day table? It's complicated.
Every March, Americans gather around plates of corned beef and cabbage in celebration of Irish heritage. But there's a plot twist: most people in Ireland…
Learn moreThe long uncertain runway of GLP-1s
Is your business prepared for the seismic shifts of a growing GLP-1 user base? GLP-1s: Seizing Opportunity in a New CPG Landscape will equip you with the…
Learn moreSnacking 2026: Balancing Purpose and Pleasure
Snacking is no longer a distinct eating occasion—it has become a flexible tool consumers use to navigate daily life. The latest installment of our…
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