Past plastic: what constitutes sustainable packaging?
We know consumers want less plastic and non-recyclable packaging, but how do they feel about alternative options? Do they prefer glass? TetraPak? Compostable packaging? Recycled paper? On top of packaging material, consumers weigh numerous other factors when deciding on products to purchase.
If you’re questioning how to improve your product’s packaging in a way that resonates with consumers, we’ll be investigating all things sustainable packaging in our upcoming Q3 syndicated study. Learn more about Sustainability & Transparency 2023 here.
More information about the Hartman Group's capabilities and services is available here.