From meals and cooking to eating behaviors and our use of restaurants, a new, free Hartman Group report finds that the pandemic has shifted many aspects of food and beverage consumption.

Our infographic this week highlights topics examined in a new, free downloadable Hartman Group report Shifting Food Habits & Routines: 2021 Eating Occasions prepared by Hartman Retainer Services. Shifting Food Habits & Routines explores the context, needs and behaviors associated with eating and drinking occasions and the impact of the pandemic on such habits when compared to pre-pandemic conditions.

Utilizing The Hartman Group’s proprietary Eating Occasions Compass database, Shifting Food Habits & Routines explores American eating and drinking occasions in 2021 compared to data from both 2020 and 2019. The report provides Hartman analysts’ perspectives and highlights opportunities for food retailers, CPG food and beverage manufacturers and restaurant operators to connect to changes occurring in American food culture. 

Shifting Food Habits & Routines finds that in late 2021 some aspects of eating normalized while others continued to be impacted by COVID-19 as consumers adjusted to new routines and habits or settled into old ones. As of late 2021, concern over COVID-19 remained high, leading many consumers to take precautions, adjusting both sourcing and eating routines to minimize risk. Remote work also continued to impact consumers’ eating habits. At the same time, many consumers resumed life as “normal,” which includes activities such as dining out at restaurants or using takeout/delivery services.

Topics analyzed in the report include:

  • Participation in eating occasions across the day
  • Snacks and at-home eating
  • The social context of eating
  • Restaurant-sourced eating occasions
  • Cooking and degree of preparation
  • Leftover consumption, eating occasions and the role of restaurants
  • Trading up for delicious flavor experiences

Download a free copy of the Shifting Food Habits & Routines 2021 Eating Occasions report here.

If you’re looking for ways to unlock your growth potential, we’d love to help. To begin the conversation, please contact Shelley Balanko, Ph.D., Senior Vice President:

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