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Rethinking Brand Strategy in a Shifting Landscape
In our latest white paper, we explore how most successful food and beverage brands don’t just follow trends — they lead by aligning with cultural shifts, deeply…
Behind the scenes of “Food Sourcing in America 2025"
This webinar goes beyond surface-level findings from the report, providing a look inside our discussions with real consumers that helped inform key takeaways…
Food Sourcing in America 2025: Fragmentation and Focus
Food and beverage sourcing has grown increasingly fragmented, and retailers are battling for their slice of a seemingly shrinking pie. “Food Sourcing…
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COVID-19’s Continued Impact on Eating – December 2020
Today, COVID-19 continues to play a role in how Americans eat, yet there is a strong desire to achieve normalcy. The occasion context, including where…
Learn moreCOVID-19’s Continued Impact on Eating – Fall 2020
As we first reported in COVID-19’s Impact on Eating in spring 2020, the basic rhythms of meals and snacks were virtually unaffected across dayparts (i.e., Americans…
Learn moreHappy Holidays? Consumer Optimism and Realism Collide in the Era of COVID-19
What are consumers thinking when it comes to celebrating the holidays during the pandemic? Consumers often approach the holidays with mixed emotions, and…
Learn moreCOVID-19 and New Modern Convenience
Convenience is a key consideration for consumers when it comes to food and beverage choices, but what does convenience look like when a global pandemic…
Learn moreCOVID-19’s Impact on Eating
Leveraging the Spring 2020 wave of our Compass Eating & Drinking Occasions survey, this report highlights how COVID-19 is impacting Americans’ eating…
Learn moreValue in the Time of COVID-19
What is the consumer understanding of value? How do individuals evaluate the worth of products and services in an ever-competitive food landscape? These…
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