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Snacking 2026: Balancing Purpose and Pleasure
Snacking has evolved into a lifestyle, with American consumers exhibiting diverse and dynamic eating patterns that vary significantly between individuals…
The impact of GLP-1s in an era of disruption
We’re excited to share that our latest white paper offers critical insight into this highly sought-after topic, exploring how GLP-1 adoption is reshaping…
Live Q&A: Inside the Digital Food Culture Gap
This webinar explored how consumers want technology to fit into their everyday food experiences, with experts breaking down key behaviors, expectations, and…
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Social Sacrifice: The changing ideals of American eating
The link between food and social connection is deeply tied to American history and has formed many of our cultural norms. However, our culture continues…
Learn moreUnseasonably early holidays: A winning brand strategy?
Limited-time offers (LTOs) have become ubiquitous in the food and beverage industry, especially around the holidays. But have you noticed that these festive…
Learn moreSigns, Codes & Trends: How semiotics can align your brand with culture
Consumers are increasingly influenced by (and influencing) the unpredictable currents of culture, politics, identity, economics and entertainment. To fully…
Learn moreFermenting the Future: The Growing Opportunity for Products Made with Precision Fermentation
We are on the cusp of a revolution in food production. The past several years have seen a rapid acceleration of innovation in food technology. New and…
Learn moreA New Landscape of Eating: 2022 Eating Occasions Report Highlights
Leveraging The Hartman Group’s proprietary Eating Occasions Compass Database, this special report highlights findings from A New Landscape of Eating:…
Learn moreClosing the Gap in Sustainability
Closing the Gap in Sustainability builds on over 25 years of Hartman Group research and strategic analysis relating to how consumers frame sustainable…
Learn moreShifting Food Habits & Routines: 2021 Eating Occasions
This free special report explores the context, needs and behaviors associated with eating and drinking occasions. Utilizing Hartman Group’s proprietary…
Learn moreIdeas in Food 2022
Six Key Trends in Modern Food CultureThis special trend report examines six key trends in consumer culture through the lens of leading-edge food and beverage…
Learn moreTrends Spotlight: Sober Curious
This special report examines the evolving low/no-alcohol trend in consumer culture and the food and beverage market. It was researched and prepared by…
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