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Snacking 2026: Balancing Purpose and Pleasure
Snacking has evolved into a lifestyle, with American consumers exhibiting diverse and dynamic eating patterns that vary significantly between individuals…
The impact of GLP-1s in an era of disruption
We’re excited to share that our latest white paper offers critical insight into this highly sought-after topic, exploring how GLP-1 adoption is reshaping…
Live Q&A: Inside the Digital Food Culture Gap
This webinar explored how consumers want technology to fit into their everyday food experiences, with experts breaking down key behaviors, expectations, and…
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Shopper Insights: Preferred Placement of Organic/Natural Products in Supermarket Grocery Aisles
About half of consumers prefer seeing organic and natural products placed within the same aisle as their conventional counterparts, but in a separate section.
Learn moreFood or Beverage as a Remedy for Health Conditions
Over half of consumers are actively dealing with one or more chronic conditions in their households. Our Health + Wellness 2019: From Moderation to Mindfulness…
Learn moreSustainability Today: Employee Welfare
Consumers know that businesses must focus on the bottom line, but this is not what ultimately makes a company responsible in their eyes. The Hartman Group’s…
Learn moreHow We Understand Diversity in America
How we understand diversity in the U.S. has evolved due to both changing patterns of immigration and changing definitions of race and ethnicity. Race, ethnicity, and…
Learn moreWhat New Cooking Habits Have Americans Developed During COVID-19?
In the nationwide response to the COVID-19 health crisis, lives and lifestyles have been dramatically altered as consumers faced the realities of the moment…
Learn moreOrganic Today: Trust in the USDA Organic Seal
Seals and certifications act as shortcuts for consumers to increase their confidence in purchases without needing to search as much for outside information…
Learn moreSustainability in Everyday Life: Plastic and Packaging Waste
Consumers are keen to better align their actions with their aspirations — particularly in areas related to impacts from their consumption of material…
Learn moreSpotlight on Recent Immigrants: Influences of Cultural Background on Cooking and Eating
Currently, 1 in 4 U.S. residents is either a 1st- or 2nd-generation immigrant; that is, either born elsewhere or with at least one parent born elsewhere.…
Learn moreA Timeline of Organic Usage: 2000 to 2020
Since 1996, The Hartman Group has been at the leading edge of tracking the evolution of U.S. consumers through their ever-expanding exploration of organic…
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