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Modern macronutrients: A strategic guide to ingredient opportunities
The way consumers think about nutrition labels is changing fast. In our latest white paper, we explore how shifting health priorities, diverse cultural…
Behind-the-scenes of “Health & Wellness 2025”
Vitality and longevity have emerged as twin objectives in today’s wellness culture. As average lifespans increase and wellness ideals evolve, the focus…
Health & Wellness 2025: The Interplay of Vitality and Longevity
As wellness takes on an increasingly diverse meaning, consumers seek more than just immediate benefits: they aspire for better quality of life for a longer…
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The Big Shift to Cooking
Forced to shelter in place by COVID-19, Americans are spending significantly more time at home – and in their kitchens – than usual.When asked in April…
Learn moreNew Modern Convenience: Flexible
While accessibility is still a part of modern convenience, in the context of the pandemic and shifting needs, flexible convenience enables consumers to…
Learn moreNew Modern Convenience: Engaging
"Quick" is still a part of "modern” convenience, but new ways of engaging with food and eating have become prevalent as consumers become more purpose-driven…
Learn moreNew Modern Convenience: Empowering
The pandemic is causing elements of “modern” convenience to take on new meaning and relevance in line with shifting needs: Whereas traditional convenience…
Learn moreThe Meaning of Convenience: Then & Now
Today, the call for convenience has never been louder. Convenience not for the sake of convenience but as something in service of other food and lifestyle…
Learn moreInterested in Cellular “Lab-Grown” Protein?
The Hartman Group’s Food + Technology 2019: From Plant-based to Lab-grown report found that purchasers of plant-based products are more open to cellular…
Learn moreWho Do Consumers Trust to Offer QUALITY Supplements?
Supplements are used for many health benefits, both mental and physical. Many users take them as insurance in hopes of preventing illness, boosting immunity, or…
Learn moreHartman Eating Occasions Compass: Powerful Database and Analytics Tool
Understanding consumer needs and behaviors through the lens of eating and drinking occasions can help uncover market opportunities. The Hartman Group’s…
Learn moreIn the Time of COVID-19, Shoppers Continue to Rely on Online Channels
Whether shoppers remain fearful of getting sick or have simply settled into online shopping, one-half say they shop online at least occasionally, and they…
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