From Organics and Eating Behavior to Food Shopping, Food Sourcing and Food Technology – What Are the Big Trends in 2022 for the Food and Beverage Industry?

2022 has been a busy year here at Hartman Group: We’ve been exploring big trends like what’s happening (and what’s ahead) in organics, eating behavior, food shopping, and restaurant sourcing (all currently available as reports).

We’ll cap off 2022 with an exploration of food and technology, a study that builds on and updates our 2019 research to explore evolving consumer awareness, attitudes, usage, and drivers around a range of food-tech innovations.

Hartman syndicated studies and reports provide a foundation of understanding offering integration of immersive qualitative ethnography and quantitative online surveys with our signature brand of consumer-centric analysis and cultural layering.

The Hartman Group fields four syndicated studies and produces four reports annually, offering clients a unique perspective on the consumer and cultural dynamics shaping the present-day food and beverage market with a picture of what lies ahead.

Because costs are shared by multiple clients, Hartman syndicated research is a cost-effective way to obtain a significant amount of relevant data, insights, and strategic analysis at a fraction of the cost of an independent custom research study.

Our lineup from 2022 covers a broad range of mega trends, including:

Q1: Organic 2022: Then, Now, Next — a report that’s a continuation of The Hartman Group’s long-running syndicated research on the organic market

Q2: Modern Approaches to Eating — a report that explores in depth the spectrum of eating approaches that consumers pursue today

Q3: Food Sourcing in America 2022 — a report (available October 1, 2022) from a research series that has tracked food shopping (and, more broadly, food sourcing) trends over the past two decades

Q4: Food & Technology 2022 — a study (report available end of 2022) that explores evolving consumer awareness, attitudes, usage, and drivers around a range of food-tech innovations

For more information – check out our slideshow recap of 2022 reports here.

Interested in our studies scheduled for 2023?

You can also download a detailed overview for Hartman’s 2023 lineup here.

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