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Claims & Cues 2026: Navigating Category Attributes
In a crowded signal environment, claims, ingredients and packaging cues still guide choice—but they also face rising scrutiny. Claims & Cues: Navigating…
The impact of GLP-1s in an era of disruption
We’re excited to share that our latest white paper offers critical insight into this highly sought-after topic, exploring how GLP-1 adoption is reshaping…
Live Q&A: Inside the Digital Food Culture Gap
This webinar explored how consumers want technology to fit into their everyday food experiences, with experts breaking down key behaviors, expectations, and…
Latest content
New Study: Food Sourcing in America 2022
Building on 20 years of shopper research and insights, our newest study to launch examines how Americans shop for and procure foods and beverages today.…
Learn moreAuthorities on consumers. Students of culture. Passionate about food.
The Hartman Group has spent over 30 years exploring how consumers eat, live, shop and use brands, products and services within the contexts of real life.…
Learn morePrivate Label Provides Greater Access to Organic and Healthy Foods and Beverages as Consumers Emerge from the Pandemic
With two years of a global health crisis under their belts, consumers are seeking to bolster their health with better-for-you foods and beverages, made…
Learn more3 Free Hartman Group Downloads—Food Trends, Eating Behavior and Opportunities in Connecting with Consumers on Sustainability
3 Free Hartman Group Downloads—Food Trends, Eating Behavior and Opportunities in Connecting with Consumers on Sustainability
Learn moreLessons from the Pandemic: What’s Next in Diet and Eating Behavior? New Study Underway
As a result of more focused effort, 4 out of 10 consumers consider their diets healthier than before the pandemic. Consumers employ a number of different…
Learn moreOrganic 2022: Then, Now, Next Report Highlights
Presented by: Laurie Demeritt, The Hartman Group’s CEO
Learn moreClosing the Gap in Sustainability
Closing the Gap in Sustainability builds on over 25 years of Hartman Group research and strategic analysis relating to how consumers frame sustainable…
Learn moreWhite Paper Download - Closing the Gap in Sustainability: How to Stand Out in the Crowd
Familiarity with the term “sustainability” has grown steadily in recent years, but consumer confidence in identifying sustainable products…
Learn more3 highlights from our Organic 2022 report
Our latest infographic slideshow provides three highlights from our Organic 2022: Then, Now, Next report— a continuation of The Hartman Group’s…
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