We use cookies

This website uses cookies in order to enhance the overall user experience.

Take a look at our Privacy Policy for more information.

Essential cookies

There are some cookies that we have to include in order for certain web pages to function. For this reason, they do not require your consent.

hartman_group_website_cookie_consent

1 year

Used to store the user's cookie consent preferences.
hartman_group_website_session

2 hours

Used to identify the user's browsing session.
XSRF-TOKEN

2 hours

Used to secure both the user and our website against cross-site request forgery attacks.
rc::a

10 years

Used by Google for ReCaptcha.
rc::c

1 hour

Used by Google for ReCaptcha session data.
hartman_group_white_paper_form

10 years

Used to verify email for downloads.
_form_41_

1 year

Used for an embedded ActiveCampaign form.
_dd_s

15 minutes

Used by Vimeo to implement Datadog services.
vuid

2 years

Used by Vimeo to track video embeds.
_cfuvid

1 hour

Used by Vimeo to implement Cloudflare services for the current session.

More details

Analytics cookies

We use these for internal research on how we can improve the service we provide for all our users. These cookies assess how you interact with our website.

_ga

2 years

Main cookie used by Google Analytics, enables a service to distinguish one visitor from another.
_ga_UA-3265631-1

2 years

Used by Google Analytics to persist session state.
_gid

1 day

Used by Google Analytics to identify the user.
_gat

1 minute

Used by Google Analytics to throttle the request rate.
_gat_gtag_UA_*

1 minute

Used by Google Analytics to store a unique user ID.
_ga_*

2 years

Used by Google Analytics to store and count page views.
_hjTLDTest

1 hour

Used by Hotjar to determine the most generic cookie path.
_hjSession_*

1 hour

Used by Hotjar to store session data.
_hjSessionUser_*

1 year

Used by Hotjar to track unique users.

More details

Marketing cookies

We use these cookies to improve the way we market our products and services.

lidc

1 day

Used by LinkedIn to facilitate data center selection.
li_gc

6 months

Used by LinkedIn to store a visitor's consent regarding using cookies for non-essential purposes.
bcookie

1 year

Used by LinkedIn to uniquely identify devices accessing LinkedIn to detect abuse on the platform.
li_sugr

1 hour

Used by LinkedIn to make a probabilistic match of a user's identity.
__cf_bm

1 hour

Used by ActiveCampaign for Cloudflare security.
prism_*

1 month

Used by ActiveCampaign to identify email newsletter subscribers.

More details

Organic 2022: Then, Now, Next Report Highlights

April 28, 2022

Share post:

Presented by: Laurie Demeritt, The Hartman Group’s CEO

Share post:

Discover more

February 09, 2026 | Article

Early insights from the field: Perceptions of food & beverage claims in 2026

Learn more

December 15, 2025 | Article

New rules of relevance: How category attributes shape consumer choice

Learn more

November 17, 2025 | Infographic

Freshness and Purity: What Consumers Prioritize in Food & Beverage

Learn more

March 31, 2026 | Report

Claims and Cues 2026: Category Attribute Playbook

Learn more

July 07, 2025 | Infographic

Discover the key trends reshaping food and beverage culture in 2026

Learn more

September 18, 2024 | Report

Organic Category Reports

Learn more

July 26, 2024 | Webinar

Key insights from “Beyond Organic 2024”

Learn more

July 01, 2024 | Article

New report published: “Beyond Organic 2024”

Learn more

July 01, 2024 | Report

Beyond Organic 2024: Expanding Distinctions in Food & Beverage

Learn more

March 19, 2024 | Webinar

Ask the experts: What’s next for organic?

Learn more

March 04, 2024 | Infographic

Organic Evolution: Navigating Trust and Transparency

Learn more

May 29, 2020 | Webinar

Hartman Group’s Organic and Beyond 2020 Report Highlights

Learn more