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Claims & Cues 2026: Navigating Category Attributes
In a crowded signal environment, claims, ingredients and packaging cues still guide choice—but they also face rising scrutiny. Claims & Cues: Navigating…
The impact of GLP-1s in an era of disruption
We’re excited to share that our latest white paper offers critical insight into this highly sought-after topic, exploring how GLP-1 adoption is reshaping…
Live Q&A: Inside the Digital Food Culture Gap
This webinar explored how consumers want technology to fit into their everyday food experiences, with experts breaking down key behaviors, expectations, and…
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Creatures of convenience: understanding foundational foodservice needs
Restaurants are undeniably ingrained in the American consumer’s life. In fact, our new report, Reliance on Restaurants: An American Eating Occasions…
Learn moreChanging the narrative on sustainability fatigue
Is “sustainability” starting to feel like a four-letter word around your organization? If it’s been a struggle to maintain momentum on…
Learn moreZero-sugar rush: the duality of sweetened beverages
The adverse health impacts of added sugar have been making headlines for decades, and consumers continue to grow increasingly sophisticated in their understanding…
Learn moreOne question, many answers: how a Knowledge Discovery can springboard your innovation
Trends emerge and evolve at lightning speed in today’s culture — and your product offerings must be nimble enough to follow suit. But how often…
Learn moreNew study underway: Sustainability & Transparency 2023
The definition of “sustainability” has expanded exponentially in recent years. A term that once simply signified humans’ use of natural…
Learn moreGut Check: A new soda occasion?
A recent CNBC article reports Olipop’s sales are soaring and that beverage giants, Coca-Cola and PepsiCo, are interested in the brand. The probiotic…
Learn morePets and Wellness: Ruff, ruff, meow!
Health and wellness is no longer just about, or for, humans. As wellness has become a holistic construct incorporating physical health, social health, and…
Learn moreIntroducing the Great Wellness Reset
2023 is the year of the Great Wellness Reset. In Health and Wellness 2023 we learned consumer culture is not COVID-free, but consumers have a new perspective…
Learn morePerformance Energy: Blending Beverage Benefits
Brands today not only need to deliver a tasty product to consumers, they also need to do so in an authentic and transparent manner. But is it enough…
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