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Claims & Cues 2026: Navigating Category Attributes
In a crowded signal environment, claims, ingredients and packaging cues still guide choice—but they also face rising scrutiny. Claims & Cues: Navigating…
The impact of GLP-1s in an era of disruption
We’re excited to share that our latest white paper offers critical insight into this highly sought-after topic, exploring how GLP-1 adoption is reshaping…
Live Q&A: Inside the Digital Food Culture Gap
This webinar explored how consumers want technology to fit into their everyday food experiences, with experts breaking down key behaviors, expectations, and…
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Healthy, Ethical, Sustainable and Rooted in Folklore: Plant-Based Foods and Beverages Thrive During Pandemic
Living up to their energized disruption of established dairy and protein categories that built great momentum in 2019, plant-based foods, beverages and…
Learn moreIn a Time of High Anxiety, Consumers Turn to Functional Solutions — but What Does “Functional” Mean?
Prior to the novel coronavirus pandemic, Americans were already feeling anxious and stressed. The Hartman Group’s Health + Wellness 2019: From Mindfulness…
Learn moreWho Do You Trust? In the Time of a Historic Health Crisis, Doctors and Healthcare Providers Are Most Trusted Sources of Information, Finds New Hartman Group Report
The same report finds that three in ten consumers say they are consuming more functional foods and beverages due to COVID-19.Since mid-March, millions…
Learn moreBig Food Is Back – But for How Long Without Innovation?
Whether empty shelves at food retail, COVID-19-driven shutdowns in facilities, worker (and animal) welfare or shuttered restaurants, we are likely —…
Learn moreHartman/FMI Signature Consumer Research Evaluates Impact of COVID-19 on Grocery Shopper Habits
The Food Industry Association (FMI) released its annual U.S. Grocery Shopper Trends report, which extensively tracks consumer grocery shopping habits.…
Learn moreThe Culture of Organic Today: Who Buys Organic and Why
Our minds are preoccupied with the impact of COVID-19 on how we live and work — and understandably so. But in the midst of the novel coronavirus pandemic, consumers…
Learn moreThree Findings From Hartman/FMI U.S. Grocery Shopper Trends COVID-19 Tracker Report (Apr. 29-May 10, 2020)
From the outset, it was evident that the coronavirus pandemic would not be a short-lived event. It has profoundly changed our world — and continues to…
Learn moreDisruption in the Dairy Aisle: Califia Farms’ CEO Weighs In on the Power of Plant-Based Beverages
Even in the Pandemic, Consumers Are Pursuing Alternative Dairy Beverages From a Leading-Edge Brand.The COVID-19 pandemic has not slowed consumer demand…
Learn moreCOVID-19: With Limited Ingredients and a Surplus of Time, Home Cooks Are Learning to Improvise Like Never Before
Rapidly shifting routines and habits around meal preparation and eating are helping consumers feel more empowered.With health and government officials…
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