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Ideas in Food 2027
Get ahead of what’s next: Ideas in Food 2027 explores 20 emerging trends and the forces driving them, giving you the foresight to navigate change, address…
Video highlights from Meals 2026: From Structure to Flexibility
Meals remain central to daily life, but they are no longer fixed events built around traditional formats. Meals 2026: From Structure to Flexibility explores…
Gen X as Influencer: The Untapped Potential of a Forgotten Generation
Gen X as Influencer: The Untapped Potential of a Forgotten Generation explores what makes Gen X unique, how their formative experiences have shaped their…
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Sustainability in Context: The Power of Purchase
Sustainability is shorthand for a complete moral system of cultural values, beliefs, and attitudes related to a sense of responsibility for the greater…
Learn moreValue in the Time of COVID-19: From the Old to the New Value Era
Prior to COVID-19, the most recent cataclysmic event that demanded a reexamination of value was the Great Recession (2007–2009). The Great Recession…
Learn moreCOVID-19: Systems Under Stress. Shifts in Consumer Awareness and Adaptation in Response to the Challenges of the Pandemic
COVID-19’s disruptive impacts on communities, households, and individuals have triggered deeper examination of personal and collective approaches to…
Learn moreOrganic and Beyond: Consumers Seeking Local
Consumers continue to idealize eating locally. “Local” speaks to a number of things consumers value of which literal distance (being “close by”)…
Learn moreShopper Insights: Preferred Placement of Organic/Natural Products in Supermarket Grocery Aisles
About half of consumers prefer seeing organic and natural products placed within the same aisle as their conventional counterparts, but in a separate section.
Learn moreFood or Beverage as a Remedy for Health Conditions
Over half of consumers are actively dealing with one or more chronic conditions in their households. Our Health + Wellness 2019: From Moderation to Mindfulness…
Learn moreSustainability Today: Employee Welfare
Consumers know that businesses must focus on the bottom line, but this is not what ultimately makes a company responsible in their eyes. The Hartman Group’s…
Learn moreHow We Understand Diversity in America
How we understand diversity in the U.S. has evolved due to both changing patterns of immigration and changing definitions of race and ethnicity. Race, ethnicity, and…
Learn moreWhat New Cooking Habits Have Americans Developed During COVID-19?
In the nationwide response to the COVID-19 health crisis, lives and lifestyles have been dramatically altered as consumers faced the realities of the moment…
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