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Eating & Drinking Occasions Landscape: Alone vs. Social Occasions

Utilizing Hartman Group’s proprietary Compass Eating & Drinking Occasions Database, these data-focused dashboards analyze nearly 15,000 U.S. adult occasions. Highlighting notable differences across alone and social occasions, this 13-page report helps inspire strategic thinking and inform optimization efforts for CPG manufacturers, retailers, foodservice providers and more.  

What’s included?  

  • A brief overview of the “who,” “where” and “when” of alone vs. social eating and drinking occasions 

  • Detailed dashboards comparing key factors of alone vs. social eating occasions: 

    • Categories consumed and preparation methods used 
    • Trip type, purchasing and decision timeframes, trip sources and top retail channels 
    • Top need states, feelings and emotions, as well as occasion characteristics 
    • Key differences across demographics 
  • Key takeaways and thought starters for innovation 

Length: 13 pages 

Published June 2024

Price: $995