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The Logic of Food Shopping
This webinar reveals what we’ve learned this year from quantitative surveys and qualitative interviews, highlighting the shopper perspective on the most…
Modern macronutrients: A strategic guide to ingredient opportunities
The way consumers think about nutrition labels is changing fast. In our latest white paper, we explore how shifting health priorities, diverse cultural…
Health & Wellness 2025: The Interplay of Vitality and Longevity
As wellness takes on an increasingly diverse meaning, consumers seek more than just immediate benefits: they aspire for better quality of life for a longer…
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Health & Wellness 2025: The Interplay of Vitality and Longevity
As wellness takes on an increasingly diverse meaning, consumers seek more than just immediate benefits: they aspire for better quality of life for a longer…
Learn moreEating & Drinking Occasions Landscape 2024: Underlying Currents of Change
Understanding differences in how eating behaviors shift across the day and by generational cohorts — as they did in 2024 — is key to finding new opportunities.…
Learn morePremiumization and Everyday Value(s) 2025: Prioritization of Personal Relevance
Gone are the days when premium was solely associated with high prices and exclusivity. “Premiumization & Everyday Value(s) 2025” explores contemporary…
Learn moreEating & Drinking Occasions Landscape: Spontaneous vs. Planned Occasions
Spontaneous occasions account for 53% of all adult occasions, amounting to 192 billion mouths annually. While these occasions tend to be motivated by hunger, planned…
Learn moreIdeas in Food 2025
Build a culturally-informed innovation pipeline with Ideas in Food 2025. This report unpacks 15 emerging concepts poised to become trends in the next 3-5…
Learn moreHealth Benefits 2024: From Energy to Immunity
Today’s consumers are keenly aware of the links between diet and overall well-being. They are also increasingly interested in functional foods, beverages…
Learn moreEating & Drinking Occasions Landscape: Restaurant-Sourced vs. Non-Restaurant-Sourced Occasions
Leveraging our proprietary Compass Eating & Drinking Occasions Database, this report distills nearly 15,000 U.S. adult eating and drinking occasions…
Learn moreOrganic Category Reports
Based on our full syndicated report, Beyond Organic 2024: Expanding Distinctions in Food & Beverage, an Organic Category Report will help you fine-tune…
Learn moreEating & Drinking Occasions Landscape: Meal vs. Snack Occasions
Utilizing Hartman Group’s proprietary Compass Eating & Drinking Occasions Database, these data-focused dashboards analyze nearly 15,000 U.S. adult…
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