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Modern macronutrients: A strategic guide to ingredient opportunities
The way consumers think about nutrition labels is changing fast. In our latest white paper, we explore how shifting health priorities, diverse cultural…
Behind-the-scenes of “Health & Wellness 2025”
Vitality and longevity have emerged as twin objectives in today’s wellness culture. As average lifespans increase and wellness ideals evolve, the focus…
Health & Wellness 2025: The Interplay of Vitality and Longevity
As wellness takes on an increasingly diverse meaning, consumers seek more than just immediate benefits: they aspire for better quality of life for a longer…
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Taking Control: Consumers Seek to Boost Resilience and Immunity for Better Health
Along with wide-ranging insights into how consumers approach the topic of functionality in relation to foods, beverages, supplements, and lifestyle, our…
Learn moreFrom Eating to Grocery Shopping to Functional Foods: Navigating the New Normal — Essential Hartman Group Insights
Life is a little chaotic these days — maybe you’ve missed the wide range of insights we’ve worked on over the last six months about how consumers…
Learn moreFrom Restaurants to Browsing Grocery Stores and More: Things We Miss — and Our Changing Values
COVID-19 has caused a great deal of stress, anxiety, and disruption and, to boot, a lot of fatigue with a litany of tiresome chores and behaviors that…
Learn moreImprovising With Quarantine Pantries: How Daily Feast Helps Consumers Cook
With consumers stuck at home and cooking a lot more, they've been telling us at The Hartman Group that new sources of culinary inspiration for the…
Learn moreHartman Insights: Our Take on Some of Today’s Important Topics Shaping Consumer and Business Behaviors
Our Hartman Retainer Services team keeps an ever watchful eye on the happenings occurring in the world of food and beverage to help our clients make sense…
Learn moreCOVID-19 and New Modern Convenience
What does convenience look like when a global pandemic throws normal schedules and routines into disarray? The desire for convenience is a key trend…
Learn moreIt’s a Brave New World — Where Is Our Food-Obsessed Culture Headed?
Understanding the Why Behind Food Culture: Our Interview With Eve Turow-Paul, Author of the Newly Released Book “Hungry: Avocado Toast, Instagram…
Learn moreThe Big Shift in Consumer Behavior: Meeting the Challenges of Cooking in the Time of COVID-19
Since mid-March, as millions of Americans have hunkered down at home due to the coronavirus pandemic, Hartman research indicates that consumers have adapted…
Learn moreHealthy, Ethical, Sustainable and Rooted in Folklore: Plant-Based Foods and Beverages Thrive During Pandemic
Living up to their energized disruption of established dairy and protein categories that built great momentum in 2019, plant-based foods, beverages and…
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