We're taking the wraps off an exciting new website at a time when we're witnessing transformative changes in food culture, and video is emerging as the dominant means of storytelling. While the written word will always be important, through our own immersive research into consumer behavior, we recognized some time ago that video would one day be the preferred communications vehicle. That day is now.
hartbeatvista.com is the leading creator and curator of food culture content online, delivering engaging and relevant videos that connect to and build upon the rich consumer expertise, analysis and insights of The Hartman Group.
The Hartman Group is highly regarded for its consumer-centric proprietary approach to custom market research and consulting and years of making a measurable difference for many of the world's best-known brands. Founded in 1989, The Hartman Group has a proud heritage serving companies across the food and beverage, food service, food retailing, pharmaceutical, and personal care industries.
Each year, our fulltime social scientists (many with PhDs in cultural anthropology, sociology, and psychology) and business analysts (with MBAs) spend thousands of hours immersed in consumers' lives to provide clients with an unparalleled understanding of culture and consumer behaviors most relevant to their business challenges and goals.
The Hartman Group has a proud history of innovation and foresight. We go deep inside data and the marketplace to uncover the "why behind the buy" that leads to the identification of growth opportunities for our clients. The bottom line is that we don't just produce reports, we deliver results.