Episode 17
Culture is changing, prompting companies to rethink the ways they market to today’s female, male and LGBT consumers across a variety of categories.
The Insatiable Appetite is a podcast for people who are in the serious business of food — making it, marketing it, selling it, serving it. With each episode, The Hartman Group’s social scientists, business analysts and culinary experts give listeners more than a heaping helping of facts and insights into what’s going on with some of the hottest topics in our vibrant contemporary culture of food and beverage.
As consumers try to stay at home and avoid contact as much as possible, the surge in online grocery shopping has been well documented. But what changes in food shopping will persist long after the pandemic subsides?
Culture is changing, prompting companies to rethink the ways they market to today’s female, male and LGBT consumers across a variety of categories.
There are many challenges as well as opportunities facing today’s food and beverage companies. Some are unique to the forces at play in food culture, while others are unique to your business. Here is our perspective on why understanding culture is key.
Blended meat products have one big advantage over plant-based meat alternatives and this factor is critical if either option is going to make serious inroads with mainstream consumers. Are blended burgers the gateway to plant-based meat alternatives?