Hartman Group Logo

Podcast

The Insatiable Appetite

The Insatiable Appetite is a podcast for people who are in the serious business of food — making it, marketing it, selling it, serving it. With each episode, The Hartman Group’s social scientists, business analysts and culinary experts give listeners more than a heaping helping of facts and insights into what’s going on with some of the hottest topics in our vibrant contemporary culture of food and beverage.


Episode 8

Why Product Narrative Matters

Hear how and why narratives connect with shoppers’ and consumers’ evolving priorities and higher expectations that they bring to purchase decisions and eating and drinking.


Podcast Library

Episode 14

Robots in Food Retail

No longer working behind the scenes, robots are making their way into mainstream grocery stores: What does this mean for grocery shoppers seeking authentic food experiences? It's a new frontier for humans and machines.

Listen

Episode 13

The Role of Nostalgia in Food

Nostalgia is an important element of modern food culture. Whether it is an iconic sensory experience that takes consumers back to a time or experience, for today’s food and beverage brands, nostalgia can be a powerful hook to engage consumers.

Listen

Episode 12

Why “Heart Healthy” Needs a Makeover

Concern for heart health is at the top of purchase criteria as consumers seek foods and beverages that are good for their heart. Here’s what they’re saying about buying foods and beverages to care for the ol’ ticker.

Listen