Share This Article

GMOs: Perceptions and Impact on Food & Beverage Choices

GMOs: Perceptions and Impact on Food & Beverage Choices

Hartman Group POV and analysis: Consumers’ attitudes toward GMOs reflect a much broader shift in food culture — today’s consumers aspire to eating food that is closer to its natural form and less changed by human manipulation. Our research finds that awareness of GMOs is near universal and close to half of consumers say they actively avoid them. Here’s a closer look at consumers’ perceptions and their impact on choice.

Click to view full infographic

Report: Organic & Natural 2018

Click to view full infographic»

Questions? Want more information? Contact:

Blaine Becker
Senior Director of Marketing
425.452.0818 ext 124
blaine@hartman-group.com


Categories

Food & Beverage Occasions Consumer Package Goods Health & Wellness Organic/Natural Retail/Shopper Insights Trends Point Of View Foodservice/Restaurant


HEALTH + WELLNESS 2017

Health + Wellness 2017 updates and extends The Hartman Group’s previous work, showing changing attitudes, behaviors and emerging trends. We will also apply our signature “ahead-of-the-curve” thinking for marketing health and wellness solutions to consumers with our inclusive focus on trendsetters, early adopters and more mainstream consumers. The report delivers a culturally based big-picture assessment of where health and wellness is today, where it is headed and what it means for your business.

DOWNLOAD REPORT OVERVIEW AND ORDER FORM »

subscribe
hartbeat subscribe