Market Coverage: U.S. market
Timing: Fielding Q3 2013, final report delivered Q3 2013
Methodology: Integrated qualitative ethnography in two major U.S. markets and quantitative online survey fielded to a nationally representative sample of 1,600 U.S. primary adult household shoppers.
Participation Cost: Download study overview
Category: Health and Wellness
One of The Hartman Group's pillars of expertise has been—and remains—the study of health and wellness. Since the early 1990s, we have been the undisputed leader in consumer research, trends identification, and “ahead of the curve” thinking in the health and wellness arena. Consumers continue to be engaged in health and wellness and they ultimately determine the direction (and success) of wellness brands, products, and services.
Health & Wellness Lifestyles 2013 syndicated research examines the contemporary wellness landscape, how consumers have changed, and identifies the trends that we believe will likely shape the future of wellness lifestyles and the marketplace.
Health & Wellness Lifestyles is a U.S. national syndicated study that combines leading-edge qualitative ethnographic and quantitative online survey methods designed to provide a comprehensive exploration into key purchase criteria within the World of Wellness.
The study will examine threads and patterns central to health and wellness lifestyles, including:
Please refer to the study overview for more information about the study, special pricing, and including customized, proprietary options.
Sr. Director, Marketing & Business Relations
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