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HartBeat Exec
HartBeat Exec is devoted to helping business leaders remain at the cutting edge of strategy in the food and beverage industry.To accelerate growth in the U.S., the food industry can no longer rely on simply making consumers want what it wants to sell. Senior management needs to stop blaming marketing, step back and reinvent the business of food.Contact Hartman Strategy Meet the Team
Finding growth in mature markets cannot rely solely on better promotion.
It's about challenging conventional notions of innovation and getting as close as possible to the changing cultural reality of consumers. Our approach harnesses decades of research on eating behavior, consumer demand, and business strategy. Read more…
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