The Hartman Group: Research, Consulting, Customized
What's New | HartBeat

Look at the new consumer definition of "value" up close: 80% of consumers like the thrill of finding a deal on something they need. Read more >>

home : publications : white-papers : sustainability-and-environment

White Papers

A Hartman Group White Paper connects you to the latest thinking on a wide range of consumer behavior issues, cultural lifestyle trends and industry practices that affect innovation, design, strategy, operations and branding across a broad spectrum of industries and functions.

A typical white paper represents a singular topic of interest and is filled with rich insights and analysis designed to provide a deeper level of understanding into the changing and evolving consumer behaviors that define and shape the marketplace.

Sustainability & Environment
Consumers wield an awful lot of power in the marketplace but face a certain amount of remorse when spending is out of alignment...
>> Show entire White Paper catalog