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End Your Year with Insights: Organic, Sustainability, Millennials (and more).

Enjoy savings through December 31, 2008! From millennials and boomers to organics, sustainability and buying local, shop today and save on an array of reports with invaluable insights!

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White Papers

A Hartman Group White Paper connects you to the latest thinking on a wide range of consumer behavior issues, cultural lifestyle trends and industry practices that affect innovation, design, strategy, operations and branding across a broad spectrum of industries and functions.

A typical white paper represents a singular topic of interest and is filled with rich insights and analysis designed to provide a deeper level of understanding into the changing and evolving consumer behaviors that define and shape the marketplace.

Shopper Insights & Retail
Is Tesco's much anticipated Fresh & Easy Neighborhood Market the future of food retailing in America? Creating high concept, specialty...
This fact sheet is derived from results of an online survey fielded via Hartman Interactive, The Hartman Groups online panel for...
This white paper is derived from a major Hartman Group retail study, Shopper Insights: How Cultural Occasions Frame the Consumer...
Brands seeking to execute a cultural branding strategy would do well to begin measuring their performance by an entirely new marketing...
The Opportunity for CPG and Food Retailers to Make Quality, Distinctive Flavors More...
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