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Look at the new consumer definition of "value" up close: 80% of consumers like the thrill of finding a deal on something they need. Read more >>

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Reports

Hartman Group Industry Reports enable businesses greater depth and strategic understanding of how and why consumers increasingly participate in lifestyle worlds. The quality of our information and services allows businesses to make informed strategic decisions about product development, distribution channels, retailing, branding, promotion and more.

Winter 2007
Do consumers read product labels on today's consumer packaged goods? Who can blame consumers for being confused or even dazed...
Foods & Beverages
After years of exposure to iconic brands and products that have become largely commoditized, consumers are experiencing food fatigue...
Foods & Beverages, Trends
A Tinderbox Report: What are the emerging trends for 2008? Consumers are expressing themselves in ways previously...
Trends, Foods & Beverages
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