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Look at the new consumer definition of "value" up close: 80% of consumers like the thrill of finding a deal on something they need. Read more >>

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Reports

Hartman Group Industry Reports enable businesses greater depth and strategic understanding of how and why consumers increasingly participate in lifestyle worlds. The quality of our information and services allows businesses to make informed strategic decisions about product development, distribution channels, retailing, branding, promotion and more.

Shopper Insights & Retail
The "value" story is complex. There is no question that we have witnessed change in consumer behavior due to the recession. To what...
Shopper Insights & Retail, Foods & Beverages
Gift Card Trends
A Hartman Group and National Research Network shopper insights report Gift card purchases continue to increase...
Shopper Insights & Retail, Trends
A new report by The Hartman Group, Inc. and A National Research Network The Hartman Group, Inc. has teamed up with respected...
Shopper Insights & Retail
This latest Pulse Report examines whether or not consumers buy into the notion that participation in a shopper card program elicits...
Shopper Insights & Retail, Trends
This latest Pulse Report presents timely insights on the evolving world of private label. While the private label movement is rapidly...
Shopper Insights & Retail, Foods & Beverages
This report, a culmination of a deep exploration into the complexities of shopping behavior, which deployed the widest variety of...
Shopper Insights & Retail
Combining best-in-class ethnographic shopper analysis with leading edge quantitative modeling, Private Label 2010...
Foods & Beverages, Shopper Insights & Retail
Who’s eating healthy? Where? When? Why? A data tracking tool that measures and monitors consumer attitudes...
Foods & Beverages, Wellness, Shopper Insights & Retail
The definitive roadmap plotting consumer behavior and purchases in the new culture of sustainability and adjusting to new...
Sustainability & Environment, Shopper Insights & Retail
Unless you spent 2008 under a rock (or wandering around Second Life) some of the biggest cultural trends actually had very little...
Trends, Shopper Insights & Retail
The majority of consumers (85%) take an interest in their health and wellness. An interest that is largely driven by wanting to stay...
Wellness, Shopper Insights & Retail
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