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Look at the new consumer definition of "value" up close: 80% of consumers like the thrill of finding a deal on something they need. Read more >>

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Reports

Hartman Group Industry Reports enable businesses greater depth and strategic understanding of how and why consumers increasingly participate in lifestyle worlds. The quality of our information and services allows businesses to make informed strategic decisions about product development, distribution channels, retailing, branding, promotion and more.

The Latest
Resolving Confusion in Marketing Foods and Beverages A syndicated study for CPG companies, marketers, retailers...
The "value" story is complex. There is no question that we have witnessed change in consumer behavior due to the recession. To what...
Shopper Insights & Retail, Foods & Beverages
Combining best-in-class ethnographic shopper analysis with leading edge quantitative modeling, Private Label 2010...
Foods & Beverages, Shopper Insights & Retail
Consumer interest in gluten-free eating habits—as well as gluten-free products—is unquestionably on the rise and foodservice...
Foods & Beverages, Wellness, Trends
Who’s eating healthy? Where? When? Why? A data tracking tool that measures and monitors consumer attitudes...
Foods & Beverages, Wellness, Shopper Insights & Retail
Gift Card Trends
A Hartman Group and National Research Network shopper insights report Gift card purchases continue to increase...
Shopper Insights & Retail, Trends
The definitive roadmap plotting consumer behavior and purchases in the new culture of sustainability and adjusting to new...
Sustainability & Environment, Shopper Insights & Retail
Unless you spent 2008 under a rock (or wandering around Second Life) some of the biggest cultural trends actually had very little...
Trends, Shopper Insights & Retail
Emergent Themes in Products, Retailing and Restaurants The world is a very, very different place than it was 12...
Trends, Foods & Beverages
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