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What's New
See what's in store for the New Year in Food Culture. Download our new "Looking Forward in Food Culture 2012" report. |
When: At a time at your convenience
Where: At the location of your choice
Each attendee will receive a copy of both presentations on disk
Workshop Fee:
Half-Day Workshop Session: $2,500
*Cost: Travel and lodging expenses are in addition to presentation workshop fees
Millennials & Boomers: Understanding Differences, Realizing Opportunities
An Intergenerational Presentation
After months of deep investigative research and extensive analysis, Tinderbox is well-poised to be the intergenerational authority on the two groups of people who will be the most instrumental in reshaping the future marketplace: Baby Boomers and Millennials.
This is a rare opportunity, conducted in a workshop setting, for you and your senior team to hear firsthand from Harvey how present and future market success is built from a platform of consumer understanding.
This combined presentation and reports package, Millennials & Boomers: Understanding Differences; Realizing Opportunities, examines the earning and spending habits of these two generations and the factors that will influence their food and beverage buying decisions today and in the future.
The reports to accompany this compelling presentation map the current cultural lifestyles of these two important groups of consumers and are presented in PowerPoint with video clips embedded, featuring insightful analysis, compelling visuals and consumer commentary throughout.
The Reports
Millennials account for the largest generation in U.S. history. Needless to say their impact on the marketplace in the near future stands to be more dramatic than those that have gone before them. For more on Are you Ready for Millennials?: Understanding the Next Significant Generation of Consumers click here >>
Baby Boomers are not done living - or spending. This is still the generation with the greatest spending power. When over 70 million consumers set their minds on something, the marketplace definitely feels it. For more on What's Next for Boomers?: How to Influence America's Most Influential Generation click here >>CLICK HERE TO DOWNLOAD ORDER FORM for your copy today!
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