10.03.2007

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NOW AVAILABLE» Wellness Lifestyle Insights 2007 EMERGING TRENDS TO SHAPE THE FUTURE MARKETPLACE Wellness Lifestyle Insights 2007 is one of the most comprehensive integrated quantitative and qualitative studies available to explore and explain the shifts occurring in consumers' attitudes and behaviors with regard to wellness in order to achieve a better "quality of life. Click to learn more and to order...

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HartBeat Videocast: 4 Trends In Wellness

Typically, when health and wellness trends are discussed, the focus is on prevention, diet, nutrition and condition management (remedies). While these have been integral aspects of health and wellness in the past, today's consumers think about wellness in much broader terms. In fact, in our more than 10 years researching the wellness consumer we have never seen wellness viewed as holistically as it is today.

What is the wellness outlook for '08 and beyond? Which trends are the ones marketers should keep their eyes on? In this HartBeat Videocast, we follow along with Director of Ethnographic Research, Shelley Balanko, PhD, as she went on the road researching today's (and tomorrow's) wellness consumers to answer these questions for our latest study, Wellness Lifestyle Insights 2007.

Here are four trends that are sure to have the greatest influence and impact in '08 and beyond.

Run-time: 8 minutes, 41 seconds