The Hartman Group’s weekly food and beverage industry newsletter delivers the latest data, insights and thought-provoking analysis about the trends and consumer behaviors reshaping todays – and tomorrow’s food and beverage culture.

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Early-Stage Brand Strategy: Where’s The Pop In popchips’ Sales?

In 2007, popchips launched to a very intense media blitz that continued for several years as the brand's sales seemed to be on a high-growth, early-stage path to stardom.

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Future Of Food Trends: Rethink Protein. Are You Ready For Crickets?

New protein sources are likely to become increasingly important as more consumers make a conscious decision to eat less meat

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Animal Proteins: The Consumer-Driven Demand For Transparency

As a culture, we've been thinking about animal welfare for at least a century: Upton Sinclair sounded an alarm about both animal and worker welfare with the publication of "The Jungle" in 1905.

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10 Takeaways From Evolving Culture of Food & Beverage, Austin 2015

At The Hartman Group's A.C.T. "Food Culture Forecast 2015" this past April 2 held in Austin, TX, professionals and practitioners from across the broad spectrum of the food and beverage industry converged for an immersive learning experience on...

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Cracking The Millennial Code: Generation Fast Casual

An aura of mystique about how to interact with Millennials has long shrouded this generation.

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What's Old Is New Again: Revisiting Our Thinking On Generational Marketing

What do Baby Boomers, Gen Xers, Millennials and Gen Z have in common? Much, much more than marketers would want to believe.

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Rising Star: Local Continues Its Ascent As A Marker Of Quality And Trust

Buying local is a big deal today. The U.S. Department of Agriculture estimates sales of local food and beverage products at over 11 billion annually.

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Center Store Alert: Chipotle "Simply Leads the Way" Again

Chipotles recent decision to reformulate its tortillas to a 100 percent natural standard poses an interesting question for makers and marketers of ingredients, sauces and other meal staples in retail grocery.

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Food And Beverage Product Recalls, Withdrawals And Safety Alerts, Oh My!

A review of the U.S. Food and Drug Administration's safety site shows that since the beginning of 2015, product recalls, withdrawals and safety alerts are almost a daily occurrence in America.

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Finding Growth in Food and Beverage

The reality is that real consumer demand for packaged food is declining, albeit from a very high base compared to other markets. Assessing the long-term outlook for the packaged food and beverage industry requires looking beneath topline sector...

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